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What everyone’s wearing—now. These styles are hot for a reason.

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ES Collection ES Large Hand Fan Black AC235
ES Collection ES Large Hand Fan Black AC235 Sale price£13.00
Save 50%Addicted C-Through Mesh Bikini Brief Red AC2256
Addicted C-Through Mesh Bikini Brief Red AD2256 Sale price£18.00 Regular price£36.00
Addicted AD Large Hand Fan Black AC234
Addicted AD Large Hand Fan Black AC234 Sale price£13.00
Addicted Flamboyant Crop Top Black ADP12
Addicted Flamboyant Crop Top Black ADP12 Sale price£43.00
Addicted Flamboyant Crop Top Beige ADP12
Addicted Flamboyant Crop Top Beige ADP12 Sale price£43.00
Addicted Lilys Swim Brief Turquoise ADS363
Addicted Lilys Swim Brief Turquoise ADS363 Sale price£57.00
Addicted Flamboyant Tank Top Black ADP11
Addicted Flamboyant Tank Top Black ADP11 Sale price£55.00
Addicted Flamboyant Tank Top Beige ADP11
Addicted Flamboyant Tank Top Beige ADP11 Sale price£55.00
Save 40%ES Collection Crochet Choco Shorts Brown SP344
ES Collection Crochet Choco Shorts Brown SP344 Sale price£39.00 Regular price£65.00
Save 40%ES Collection Crochet Choco Bermudas Brown SP345
ES Collection Crochet Choco Bermudas Brown SP345 Sale price£44.00 Regular price£73.00
ES Collection Rainbow Bracelet Black AC111
ES Collection Rainbow Bracelet Black AC111 Sale price£43.00
ES Collection Adana Shirt Brown SHT028
ES Collection Adana Shirt Brown SHT028 Sale price£83.00
ES Collection Adana Bermudas Brown SP341
ES Collection Adana Bermudas Brown SP341 Sale price£70.00
Addicted Silver Bracelet Silver ADP07
Addicted Silver Bracelet Silver ADP07 Sale price£8.00
Addicted Push-Pin Bracelet Silver ADP08
Addicted Push-Pin Bracelet Silver ADP08 Sale price£13.00
Addicted Hydrangea Swim Trunk Black ADS365
Addicted Hydrangea Swim Trunk Black ADS365 Sale price£63.00
Addicted Hydrangea Swim Brief Black ADS364
Addicted Hydrangea Swim Brief Black ADS364 Sale price£57.00
ES Collection Seychelles Swim Bikini Brief Violet 2516
ES Collection Seychelles Swim Bikini Brief Violet 2516 Sale price£78.00
ES Collection Seychelles Swim Bikini Brief Khaki 2516
ES Collection Seychelles Swim Bikini Brief Khaki 2516 Sale price£78.00
ES Collection Wild West Swim Shorts Black 2510
ES Collection Wild West Swim Shorts Black 2510 Sale price£108.00
ES Collection Hot Frog Swim Shorts Black 2503
ES Collection Hot Frog Swim Shorts Black 2503 Sale price£108.00
Addicted Exotic Birds Swim Shorts Black ADS355
Addicted Exotic Birds Swim Shorts Black ADS355 Sale price£78.00
Addicted Spring Flowers Swim Brief Beige ADS366
Addicted Spring Flowers Swim Brief Beige ADS366 Sale price£51.00
Addicted Party Swim Shorts Violet ADS354
Addicted Party Swim Shorts Violet ADS354 Sale price£63.00
Addicted Party Swim Shorts Turquoise ADS354
Addicted Party Swim Shorts Turquoise ADS354 Sale price£63.00
Addicted Party Swim Shorts Royal Blue ADS354
Addicted Party Swim Shorts Royal Blue ADS354 Sale price£63.00
Addicted Party Swim Shorts Pink ADS354
Addicted Party Swim Shorts Pink ADS354 Sale price£63.00
Addicted Maple Leaves Swim Brief Pink ADS368
Addicted Maple Leaves Swim Brief Pink ADS368 Sale price£51.00
Addicted Calatheas Tank Top Neon Yellow AD1365
Addicted Calatheas Tank Top Neon Yellow AD1365 Sale price£40.00
Addicted Calatheas Shorts Neon Yellow AD1366
Addicted Calatheas Shorts Neon Yellow AD1366 Sale price£43.00
ES Collection Botanic Garden Trunk Black UN633
ES Collection Botanic Garden Trunk Black UN633 Sale price£42.00
ES Collection Botanic Garden Brief Black UN632
ES Collection Botanic Garden Brief Black UN632 Sale price£36.00
ES Collection Raw Crochet V-Neck Tank Top Beige TS350
ES Collection Raw Crochet V-Neck Tank Top Beige TS350 Sale price£53.00
ES Collection Raw Crochet V-Neck T-Shirt Beige TS351
ES Collection Raw Crochet V-Neck T-Shirt Beige TS351 Sale price£55.00
ES Collection Raw Crochet Tank Top Beige TS352
ES Collection Raw Crochet Tank Top Beige TS352 Sale price£43.00
ES Collection Raw Crochet Long Pants Beige SP347
ES Collection Raw Crochet Long Pants Beige SP347 Sale price£78.00
ES Collection Raw Crochet Bermudas Beige SP348
ES Collection Raw Crochet Bermudas Beige SP348 Sale price£65.00
Addicted Naked Feeling Trunk Khaki AD1359
Addicted Naked Feeling Trunk Khaki AD1359 Sale price£27.00
Addicted Naked Feeling Trunk Black AD1359
Addicted Naked Feeling Trunk Black AD1359 Sale price£27.00
Addicted Naked Feeling Trunk Beige AD1359
Addicted Naked Feeling Trunk Beige AD1359 Sale price£27.00
Addicted Naked Feeling Jockstrap Khaki AD1361
Addicted Naked Feeling Jockstrap Khaki AD1361 Sale price£24.00
Addicted Naked Feeling Jockstrap Black AD1361
Addicted Naked Feeling Jockstrap Black AD1361 Sale price£24.00
Addicted Naked Feeling Jockstrap Beige AD1361
Addicted Naked Feeling Jockstrap Beige AD1361 Sale price£24.00
Addicted Naked Feeling Brief Khaki AD1358
Addicted Naked Feeling Brief Khaki AD1358 Sale price£27.00
Addicted Naked Feeling Brief Black AD1358
Addicted Naked Feeling Brief Black AD1358 Sale price£27.00
Addicted Naked Feeling Brief Beige AD1358
Addicted Naked Feeling Brief Beige AD1358 Sale price£27.00
Addicted Naked Feeling Bikini Brief Khaki AD1360
Addicted Naked Feeling Bikini Brief Khaki AD1360 Sale price£27.00
Addicted Naked Feeling Bikini Brief Black AD1360
Addicted Naked Feeling Bikini Brief Black AD1360 Sale price£27.00

This is what’s trending on Addicted UK. These styles are in carts, on bodies, and turning heads everywhere. Shop our most popular men’s underwear, swimwear, and fashion—featuring high-demand cuts and collections. Updated often, driven by what’s hot right now. Don’t wait too long—these won’t stay on the shelf.

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