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What everyone’s wearing—now. These styles are hot for a reason.

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Addicted Naked Feeling Bikini Brief Beige AD1360
Addicted Naked Feeling Bikini Brief Beige AD1360 Sale price£27.00
ES Collection Seychelles Shirt Violet SHT030
ES Collection Seychelles Shirt Violet SHT030 Sale price£90.00
ES Collection Seychelles Shirt Khaki SHT030
ES Collection Seychelles Shirt Khaki SHT030 Sale price£90.00
ES Collection Botanic Garden Tank Top Black TS349
ES Collection Botanic Garden Tank Top Black TS349 Sale price£65.00
Addicted Veloz Dry Body Suit Khaki AD1331
Addicted Veloz Dry Body Suit Khaki AD1331 Sale price£48.00
Addicted Veloz Dry Body Suit Black AD1331
Addicted Veloz Dry Body Suit Black AD1331 Sale price£48.00
Addicted Veloz Dry Trunk Khaki AD1330
Addicted Veloz Dry Trunk Khaki AD1330 Sale price£27.00
Addicted Veloz Dry Trunk Black AD1330
Addicted Veloz Dry Trunk Black AD1330 Sale price£27.00
ES Collection Imperial Trunk Silver UN630
ES Collection Imperial Trunk Silver UN630 Sale price£57.00
ES Collection Imperial Trunk Gold UN630
ES Collection Imperial Trunk Gold UN630 Sale price£57.00
ES Collection Imperial Tank Top Silver TS345
ES Collection Imperial Tank Top Silver TS345 Sale price£83.00
ES Collection Imperial Bikini Brief Silver UN629
ES Collection Imperial Bikini Brief Silver UN629 Sale price£51.00
ES Collection Imperial Bikini Brief Gold UN629
ES Collection Imperial Bikini Brief Gold UN629 Sale price£51.00
Addicted Madrid Addicted Tank Top Black AD1342
Addicted Madrid Tank Top Black AD1342 Sale price£30.00
Save 30%Addicted Chicano Bermudas Orange AD1363
Addicted Chicano Bermudas Orange AD1363 Sale price£37.00 Regular price£53.00
Addicted Barcelona Addicted Tank Top Black AD1341
Addicted Barcelona Tank Top Black AD1341 Sale price£30.00
Addicted Veloz Dry Tank Top Khaki AD1328
Addicted Veloz Dry Tank Top Khaki AD1328 Sale price£30.00
Addicted Veloz Dry Tank Top Black AD1328
Addicted Veloz Dry Tank Top Black AD1328 Sale price£30.00
Addicted Veloz Dry Low Rider Khaki AD1327
Addicted Veloz Dry Low Rider Khaki AD1327 Sale price£30.00
Addicted Veloz Dry Low Rider Black AD1327
Addicted Veloz Dry Low Rider Black AD1327 Sale price£30.00
Addicted Veloz Dry Bikini Brief Khaki AD1329
Addicted Veloz Dry Bikini Brief Khaki AD1329 Sale price£24.00
Addicted Veloz Dry Bikini Brief Black AD1329
Addicted Veloz Dry Bikini Brief Black AD1329 Sale price£24.00
ES Collection Black Leopard Trunk Black UN624
ES Collection Black Leopard Trunk Black UN624 Sale price£39.00
ES Collection Black Leopard Brief Black UN623
ES Collection Black Leopard Brief Black UN623 Sale price£36.00
Sold outAddicted Move I'm Gay Addicted Hand Fan Black AC232
Addicted Move I'm Gay Hand Fan Black AC232 Sale price£8.00
Sold outAddicted Gay Drama Addicted Hand Fan Black AC231
Addicted Gay Drama Hand Fan Black AC231 Sale price£8.00
Sold outAddicted Gay AF Addicted Hand Fan Black AC233
Addicted Gay AF Hand Fan Black AC233 Sale price£8.00
Sold outAddicted Born This Gay Addicted Handfan Black AC230
Addicted Born This Gay Hand Fan Black AC230 Sale price£8.00
ES Collection Gold Glitter Sunga Black UN618
ES Collection Gold Glitter Sunga Black UN618 Sale price£72.00
ES Collection Gold Glitter Bikini Brief Black UN617
ES Collection Gold Glitter Bikini Brief Black UN617 Sale price£66.00
Addicted Horny Tank Top Khaki AD1355
Addicted Horny Tank Top Khaki AD1355 Sale price£43.00
Addicted Horny Tank Top Black AD1355
Addicted Horny Tank Top Black AD1355 Sale price£43.00
Addicted Horny Thong Khaki AD1357
Addicted Horny Thong Khaki AD1357 Sale price£24.00
Addicted Horny Thong Black AD1357
Addicted Horny Thong Black AD1357 Sale price£24.00
Addicted Horny Bikini Brief Khaki AD1356
Addicted Horny Bikini Brief Khaki AD1356 Sale price£27.00
Addicted Horny Bikini Brief Black AD1356
Addicted Horny Bikini Brief Black AD1356 Sale price£27.00
ES Collection Beachy Net Midriff Crop Top White TS338
ES Collection Beachy Net Midriff Crop Top White TS338 Sale price£25.00
ES Collection Beachy Net Midriff Crop Top Sky Blue TS338
ES Collection Beachy Net Midriff Crop Top Sky Blue TS338 Sale price£25.00
ES Collection Beachy Net Midriff Crop Top Khaki TS338
ES Collection Beachy Net Midriff Crop Top Khaki TS338 Sale price£25.00
ES Collection Beachy Net Midriff Crop Top Black TS338
ES Collection Beachy Net Midriff Crop Top Black TS338 Sale price£25.00
ES Collection Ibiza Retro Long Pants Khaki SP329
ES Collection Ibiza Retro Long Pants Khaki SP329 Sale price£83.00
ES Collection Ibiza Retro Long Pants Ivory SP329
ES Collection Ibiza Retro Long Pants Ivory SP329 Sale price£83.00
ES Collection Ibiza Retro Long Pants Black SP329
ES Collection Ibiza Retro Long Pants Black SP329 Sale price£83.00
Addicted Nexus Mesh Tank Top Royal Blue AD1337
Addicted Nexus Mesh Tank Top Royal Blue AD1337 Sale price£25.00
Addicted Nexus Mesh Tank Top Navy AD1337
Addicted Nexus Mesh Tank Top Navy AD1337 Sale price£25.00
Addicted Nexus Mesh Tank Top Khaki AD1337
Addicted Nexus Mesh Tank Top Khaki AD1337 Sale price£25.00
Addicted Veloz Dry Trunk White AD1330
Addicted Veloz Dry Trunk White AD1330 Sale price£27.00
Addicted Veloz Dry Trunk Navy AD1330
Addicted Veloz Dry Trunk Navy AD1330 Sale price£27.00

This is what’s trending on Addicted UK. These styles are in carts, on bodies, and turning heads everywhere. Shop our most popular men’s underwear, swimwear, and fashion—featuring high-demand cuts and collections. Updated often, driven by what’s hot right now. Don’t wait too long—these won’t stay on the shelf.

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