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What everyone’s wearing—now. These styles are hot for a reason.

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961 products

Addicted Addicted Rubber Keyring Neon Pink AC223
Addicted Rubber Keyring Neon Pink AC223 Sale price£5.00
Addicted Addicted Rubber Keyring Neon Orange AC223
Addicted Rubber Keyring Neon Orange AC223 Sale price£5.00
ES Collection Zip Pockets Plain Jacket Black SP316
ES Collection Zip Pockets Plain Sweatshirt Black SP316 Sale price£110.00
Save 61%ES Collection Thin Leggins Black SP204
ES Collection Thin Leggings Black SP204 Sale price£15.00 Regular price£38.00
Save 70%ES Collection Spider Sports Jacket Black SP308
ES Collection Spider Sports Sweatshirt Black SP308 Sale price£30.00 Regular price£100.00
ES Collection Slim Fit Shirt Black SHT023
ES Collection Slim Fit Shirt Black SHT023 Sale price£73.00
Save 70%ES Collection Luxury Thong Swimsuit Black 2229
ES Collection Luxury Thong Swimsuit Black 2229 Sale price£32.00 Regular price£105.00
Save 70%ES Collection Luxury Swimsuit Black 2228
ES Collection Luxury Swimsuit Black 2228 Sale price£32.00 Regular price£105.00
ES Collection High End Spike Jacket Black SP296
ES Collection High End Spike Hoodie Black SP296 Sale price£93.00
Save 70%ES Collection Hawaiian Shirt Black SHT025
ES Collection Hawaiian Shirt Black SHT025 Sale price£29.00 Regular price£98.00
Save 70%ES Collection Florence Polo-Shirt Black SP314
ES Collection Florence Polo-Shirt Black SP314 Sale price£26.00 Regular price£88.00
ES Collection Fit Tape Jacket Black SP208
ES Collection Fit Tape Sweatshirt Black SP208 Sale price£73.00
ES Collection Beachy Knit Dress Black TS312
ES Collection Beachy Knit Dress Black TS312 Sale price£60.00
Addicted AD Rainbow Harness White AD1111
Addicted AD Rainbow Harness White AD1111 Sale price£20.00
AD Fetish Sides Zipper Swim Brief Black ADS120
AD Fetish Sides Zipper Swim Brief Black ADS120 Sale price£60.00
AD Fetish Rub Fetish Clip Skirt Black ADF170
AD Fetish Rub Fetish Clip Skirt Black ADF170 Sale price£93.00
AD Fetish Ring Details Harness Black ADF23
AD Fetish Ring Details Harness Black ADF23 Sale price£50.00
AD Fetish Leather Harness Black ADF30
AD Fetish Leather Harness Black ADF30 Sale price£110.00
AD Fetish Front Zip Rub Body Trunk Black ADF144
AD Fetish Front Zip Rub Body Trunk Black ADF144 Sale price£63.00
ES Collection Strass C-Through Brief Black UN588
ES Collection Strass C-Through Brief Black UN588 Sale price£39.00
Save 70%ES Collection Shiny Recycled Rib Bikini Black UN554
ES Collection Shiny Recycled Rib Bikini Black UN554 Sale price£10.00 Regular price£33.00
Save 70%ES Collection Plumetti Mini Brief Black UN468
ES Collection Plumetti Mini Brief Black UN468 Sale price£8.00 Regular price£27.00
ES Collection Party Trunk White UN587
ES Collection Party Trunk White UN587 Sale price£45.00
ES Collection Party Trunk Black UN587
ES Collection Party Trunk Black UN587 Sale price£45.00
ES Collection Party Brief White UN586
ES Collection Party Brief White UN586 Sale price£39.00
ES Collection Party Brief Black UN586
ES Collection Party Brief Black UN586 Sale price£39.00
ES Collection Greek Art Trunk Black UN596
ES Collection Greek Art Trunk Black UN596 Sale price£51.00
ES Collection Greek Art Brief Black UN573
ES Collection Greek Art Brief Black UN573 Sale price£45.00
ES Collection Golden Age Trunk Gold UN497
ES Collection Golden Age Trunk Gold UN497 Sale price£36.00
ES Collection Golden Age Thong Gold UN498
ES Collection Golden Age Thong Gold UN498 Sale price£24.00
ES Collection Golden Age Brief Gold UN496
ES Collection Golden Age Brief Gold UN496 Sale price£30.00
Save 69%ES Collection Glitter Net Trunk Black UN584
ES Collection Glitter Net Trunk Black UN584 Sale price£14.00 Regular price£45.00
Save 71%ES Collection Florence Shorts Black SP315
ES Collection Florence Shorts Black SP315 Sale price£20.00 Regular price£68.00
ES Collection Fetish Trunk Black UN441
ES Collection Fetish Trunk Black UN441 Sale price£39.00
ES Collection Fetish Jock Black UN442
ES Collection Fetish Jock Black UN442 Sale price£30.00
ES Collection Fetish Brief Black UN440
ES Collection Fetish Brief Black UN440 Sale price£36.00
ES Collection Dystopia Bodysuit Black UN287
ES Collection Dystopia Bodysuit Black UN287 Sale price£75.00
ES Collection Cotton Bodysuit Black UN486
ES Collection Cotton Bodysuit Black UN486 Sale price£55.00
ES Collection Basic Cotton Long John Black UN411
ES Collection Basic Cotton Long John Black UN411 Sale price£51.00
ES Collection Back Up Wondertrunk Black UN552
ES Collection Back Up Wondertrunk Black UN552 Sale price£45.00
ES Collection Art Deco Metallic Trunk Silver UN598
ES Collection Art Deco Metallic Trunk Silver UN598 Sale price£51.00
ES Collection Art Deco Metallic Trunk Gold UN598
ES Collection Art Deco Metallic Trunk Gold UN598 Sale price£51.00
ES Collection Art Deco Metallic Brief Silver UN597
ES Collection Art Deco Metallic Brief Silver UN597 Sale price£45.00
ES Collection Art Deco Metallic Brief Gold UN597
ES Collection Art Deco Metallic Brief Gold UN597 Sale price£45.00
ES Collection Zip Pockets Plain Pants Black SP317
ES Collection Zip Pockets Plain Pants Black SP317 Sale price£80.00
ES Collection Summer Tank Top Black TS187
ES Collection Summer Tank Top Black TS187 Sale price£38.00
Save 70%ES Collection Spider Long Pants Black SP310
ES Collection Spider Long Pants Black SP310 Sale price£24.00 Regular price£80.00
Save 70%ES Collection Spider Bermuda Shorts Black SP311
ES Collection Spider Bermuda Shorts Black SP311 Sale price£19.00 Regular price£63.00

This is what’s trending on Addicted UK. These styles are in carts, on bodies, and turning heads everywhere. Shop our most popular men’s underwear, swimwear, and fashion—featuring high-demand cuts and collections. Updated often, driven by what’s hot right now. Don’t wait too long—these won’t stay on the shelf.

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